A journailist will use the inverted pyramid to make their writing easier to understand. For example, there was a very close football game. On the top of the pyramid, you would say that they made the last touchdown in the last 30 seconds. Then, you could say which team was leading, who played well, and why it came very close. It works because people will be able to know the crucial stuff on the top of the pyramid. As the reader continues to read, the reader can stop anytime, but still get the climax.
References:
Inverted pyramid, Wikipedia, http://en.wikipedia.org/wiki/Inverted_pyramid 9/7/12
Using the Inverted Pyramid to Write articles, Yahoo voices, http://voices.yahoo.com/using-inverted-pyramid-write-news-articles-212793.html?cat=4, 9/7/12
The Complete Idiot's Guide to Journallism, Christopher K. Passante, 9/10/12
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